Known for their risky campaigns, Lanvin has just become another one of the many luxurious labels that has decided to take on a much healthier & diverse approach for their upcoming Fall collection.
Shot by Stephen Miesel, this “real” campaign features no super models but everyday people.
Their Fall 2012 campaign will feature both women and men who possess more “real life” qualities in their appearances. Booking males and females who possess different sizes and different ages, Lanvin has finally joined in on the revolution for a healthier and diverse industry.
With their “models” ranging from 18 to 85, this new campaign sparks hope in individuals that beauty does come from all different shapes, sizes, age, race and ethnicities.
Lanvin never fails to deliver! You’ll find this extra-ordinary A/W 2012 campaign gracing international magazines for the September issues. Stay fashionable.